diff --git a/frontend/src/component/App.tsx b/frontend/src/component/App.tsx
index 96c813919c11..ac65ed379b97 100644
--- a/frontend/src/component/App.tsx
+++ b/frontend/src/component/App.tsx
@@ -23,6 +23,7 @@ import { LicenseBanner } from './banners/internalBanners/LicenseBanner';
 import { Demo } from './demo/Demo';
 import { LoginRedirect } from './common/LoginRedirect/LoginRedirect';
 import { SecurityBanner } from './banners/internalBanners/SecurityBanner';
+import { TrafficOverageBanner } from './banners/TrafficOverageBanner';
 
 const StyledContainer = styled('div')(() => ({
     '& ul': {
@@ -68,6 +69,7 @@ export const App = () => {
                                 />
                                 <LicenseBanner />
                                 <SecurityBanner />
+                                <TrafficOverageBanner />
                                 <ExternalBanners />
                                 <InternalBanners />
                                 <StyledContainer>
diff --git a/frontend/src/component/admin/network/NetworkTrafficUsage/NetworkTrafficUsage.tsx b/frontend/src/component/admin/network/NetworkTrafficUsage/NetworkTrafficUsage.tsx
index 3c6ab14fb920..7beb26d7f8ef 100644
--- a/frontend/src/component/admin/network/NetworkTrafficUsage/NetworkTrafficUsage.tsx
+++ b/frontend/src/component/admin/network/NetworkTrafficUsage/NetworkTrafficUsage.tsx
@@ -239,20 +239,11 @@ export const NetworkTrafficUsage: VFC = () => {
             elseShow={
                 <>
                     <ConditionallyRender
-                        condition={includedTraffic > 0 && overageCost > 0}
+                        condition={includedTraffic > 0}
                         show={
-                            <Alert severity='warning' sx={{ mb: 4 }}>
-                                <b>Heads up!</b> You are currently consuming
-                                more requests than your plan includes and will
-                                be billed according to our terms. Please see{' '}
-                                <Link
-                                    component={RouterLink}
-                                    to='https://www.getunleash.io/pricing'
-                                >
-                                    this page
-                                </Link>{' '}
-                                for more information. In order to reduce your
-                                traffic consumption, you may configure an{' '}
+                            <Alert severity='info' sx={{ mb: 4 }}>
+                                In order to reduce your traffic consumption,
+                                consider setting up an{' '}
                                 <Link
                                     component={RouterLink}
                                     to='https://docs.getunleash.io/reference/unleash-edge'
diff --git a/frontend/src/component/banners/TrafficOverageBanner.test.tsx b/frontend/src/component/banners/TrafficOverageBanner.test.tsx
new file mode 100644
index 000000000000..d35301fc9df4
--- /dev/null
+++ b/frontend/src/component/banners/TrafficOverageBanner.test.tsx
@@ -0,0 +1,76 @@
+import { screen } from '@testing-library/react';
+import { render } from 'utils/testRenderer';
+import { testServerRoute, testServerSetup } from 'utils/testServer';
+import { TrafficOverageBanner } from './TrafficOverageBanner';
+import { toSelectablePeriod } from 'hooks/useTrafficData';
+import { BILLING_INCLUDED_REQUESTS } from 'component/admin/billing/BillingDashboard/BillingPlan/BillingPlan';
+
+const server = testServerSetup();
+
+const setupApi = (totalRequests = 0) => {
+    const period = toSelectablePeriod(new Date()).key;
+
+    testServerRoute(server, '/api/admin/ui-config', {
+        environment: 'Enterprise',
+        versionInfo: {
+            current: {
+                enterprise: 'Enterprise',
+            },
+        },
+        billing: 'pay-as-you-go',
+        flags: {
+            'enterprise-payg': true,
+            estimateTrafficDataCost: true,
+        },
+    });
+
+    testServerRoute(server, `/api/admin/metrics/traffic/${period}`, {
+        period,
+        apiData: [
+            {
+                apiPath: '/api/client',
+                days: [
+                    {
+                        day: `${period}-01T00:00:00.000Z`,
+                        trafficTypes: [
+                            {
+                                group: 'successful-requests',
+                                count: totalRequests,
+                            },
+                        ],
+                    },
+                ],
+            },
+        ],
+    });
+};
+
+test('Displays overage banner when overage cost is calculated', async () => {
+    setupApi(BILLING_INCLUDED_REQUESTS + 1_000_000);
+
+    render(<TrafficOverageBanner />);
+
+    const bannerMessage = await screen.findByText(
+        /You're using more requests than your plan/,
+    );
+    expect(bannerMessage).toBeInTheDocument();
+});
+
+test('Displays estimated monthly cost banner when usage is projected to exceed', async () => {
+    setupApi(BILLING_INCLUDED_REQUESTS - 1_000_000);
+
+    render(<TrafficOverageBanner />);
+
+    const bannerMessage = await screen.findByText(
+        /Based on your current usage, you're projected to exceed your plan/,
+    );
+    expect(bannerMessage).toBeInTheDocument();
+});
+
+test('Does not display banner when no overage or estimated cost', async () => {
+    setupApi();
+
+    render(<TrafficOverageBanner />);
+
+    expect(screen.queryByText('Heads up!')).not.toBeInTheDocument();
+});
diff --git a/frontend/src/component/banners/TrafficOverageBanner.tsx b/frontend/src/component/banners/TrafficOverageBanner.tsx
new file mode 100644
index 000000000000..e31bb2046d43
--- /dev/null
+++ b/frontend/src/component/banners/TrafficOverageBanner.tsx
@@ -0,0 +1,84 @@
+import { useUiFlag } from 'hooks/useUiFlag';
+import { Banner } from './Banner/Banner';
+import { useTrafficDataEstimation } from 'hooks/useTrafficData';
+import { useTrafficLimit } from 'component/admin/network/NetworkTrafficUsage/hooks/useTrafficLimit';
+import { useInstanceTrafficMetrics } from 'hooks/api/getters/useInstanceTrafficMetrics/useInstanceTrafficMetrics';
+import { BILLING_TRAFFIC_BUNDLE_PRICE } from 'component/admin/billing/BillingDashboard/BillingPlan/BillingPlan';
+import { useMemo } from 'react';
+
+export const TrafficOverageBanner = () => {
+    const estimateTrafficDataCostEnabled = useUiFlag('estimateTrafficDataCost');
+    const includedTraffic = useTrafficLimit();
+    const {
+        currentPeriod,
+        toChartData,
+        toTrafficUsageSum,
+        endpointsInfo,
+        getDayLabels,
+        calculateOverageCost,
+        calculateEstimatedMonthlyCost,
+    } = useTrafficDataEstimation();
+    const traffic = useInstanceTrafficMetrics(currentPeriod.key);
+
+    const trafficData = useMemo(
+        () =>
+            toChartData(
+                getDayLabels(currentPeriod.dayCount),
+                traffic,
+                endpointsInfo,
+            ),
+        [traffic, currentPeriod, endpointsInfo],
+    );
+
+    const calculatedOverageCost = useMemo(
+        () =>
+            includedTraffic
+                ? calculateOverageCost(
+                      toTrafficUsageSum(trafficData),
+                      includedTraffic,
+                      BILLING_TRAFFIC_BUNDLE_PRICE,
+                  )
+                : 0,
+        [includedTraffic, trafficData],
+    );
+
+    const estimatedMonthlyCost = useMemo(
+        () =>
+            includedTraffic && estimateTrafficDataCostEnabled
+                ? calculateEstimatedMonthlyCost(
+                      currentPeriod.key,
+                      trafficData,
+                      includedTraffic,
+                      new Date(),
+                      BILLING_TRAFFIC_BUNDLE_PRICE,
+                  )
+                : 0,
+        [
+            includedTraffic,
+            estimateTrafficDataCostEnabled,
+            trafficData,
+            currentPeriod,
+        ],
+    );
+
+    const overageMessage =
+        calculatedOverageCost > 0
+            ? `**Heads up!** You're using more requests than your plan [includes](https://www.getunleash.io/pricing), and additional charges will apply per our [terms](https://www.getunleash.io/fair-use-policy).`
+            : estimatedMonthlyCost > 0
+              ? `**Heads up!** Based on your current usage, you're projected to exceed your plan's [limit](https://www.getunleash.io/pricing), and additional charges may apply per our [terms](https://www.getunleash.io/fair-use-policy).`
+              : undefined;
+
+    if (!overageMessage) return null;
+
+    return (
+        <Banner
+            banner={{
+                message: overageMessage,
+                variant: 'warning',
+                sticky: true,
+                link: '/admin/network/data-usage',
+                linkText: 'See data usage',
+            }}
+        />
+    );
+};
diff --git a/frontend/src/hooks/api/getters/useInstanceTrafficMetrics/useInstanceTrafficMetrics.ts b/frontend/src/hooks/api/getters/useInstanceTrafficMetrics/useInstanceTrafficMetrics.ts
index b95d82d68c34..aa81b12be3fe 100644
--- a/frontend/src/hooks/api/getters/useInstanceTrafficMetrics/useInstanceTrafficMetrics.ts
+++ b/frontend/src/hooks/api/getters/useInstanceTrafficMetrics/useInstanceTrafficMetrics.ts
@@ -1,8 +1,14 @@
-import useSWR from 'swr';
 import { useMemo } from 'react';
 import { formatApiPath } from 'utils/formatPath';
 import handleErrorResponses from '../httpErrorResponseHandler';
 import type { TrafficUsageDataSegmentedSchema } from 'openapi';
+import { useConditionalSWR } from '../useConditionalSWR/useConditionalSWR';
+import useUiConfig from '../useUiConfig/useUiConfig';
+
+const DEFAULT_DATA: TrafficUsageDataSegmentedSchema = {
+    apiData: [],
+    period: '',
+};
 
 export interface IInstanceTrafficMetricsResponse {
     usage: TrafficUsageDataSegmentedSchema;
@@ -17,14 +23,21 @@ export interface IInstanceTrafficMetricsResponse {
 export const useInstanceTrafficMetrics = (
     period: string,
 ): IInstanceTrafficMetricsResponse => {
-    const { data, error, mutate } = useSWR(
-        formatApiPath(`api/admin/metrics/traffic/${period}`),
-        fetcher,
-    );
+    const {
+        isPro,
+        uiConfig: { billing },
+    } = useUiConfig();
+    const { data, error, mutate } =
+        useConditionalSWR<TrafficUsageDataSegmentedSchema>(
+            isPro() || billing === 'pay-as-you-go',
+            DEFAULT_DATA,
+            formatApiPath(`api/admin/metrics/traffic/${period}`),
+            fetcher,
+        );
 
     return useMemo(
         () => ({
-            usage: data,
+            usage: data ?? DEFAULT_DATA,
             loading: !error && !data,
             refetch: () => mutate(),
             error,