diff --git a/.github/workflows/deploy.yml b/.github/workflows/deploy.yml
deleted file mode 100644
index f465b0f8..00000000
--- a/.github/workflows/deploy.yml
+++ /dev/null
@@ -1,33 +0,0 @@
-name: Deploy CoW Protocol contracts
-
-on:
-  workflow_dispatch:
-
-jobs:
-  deploy:
-    runs-on: ubuntu-latest
-    steps:
-      - uses: actions/checkout@v2
-      - uses: actions/setup-node@v1
-        with:
-          node-version: 18.x
-      - run: yarn --frozen-lockfile
-      - run: yarn build
-      - run: bash src/workflows/deploy.sh "automated-contract-deployment-${{github.run_number}}"
-        env:
-          ETHERSCAN_API_KEY: ${{ secrets.ETHERSCAN_API_KEY }}
-          INFURA_KEY: ${{ secrets.INFURA_KEY }}
-          PK: ${{ secrets.PK }}
-      - uses: actions/github-script@v3
-        with:
-          github-token: ${{secrets.GITHUB_TOKEN}}
-          # https://octokit.github.io/rest.js/v18#pulls-create
-          script: |
-            await github.pulls.create({
-              owner: context.repo.owner,
-              repo: context.repo.repo,
-              title: "Contract deployment",
-              head: "automated-contract-deployment-${{github.run_number}}",
-              base: "${{github.event.repository.default_branch}}",
-              body: "Build artifacts from automated contract deployment",
-            })
diff --git a/README.md b/README.md
index f9d91dc4..303e2729 100644
--- a/README.md
+++ b/README.md
@@ -57,12 +57,6 @@ yarn bench:trace
 
 ## Deployment
 
-Contracts deployment (including contract verification) is run automatically with GitHub Actions. The deployment process is triggered manually.
-Maintainers of this repository can deploy a new version of the contract in the "Actions" tab, "Deploy CoW Protocol contracts", "Run workflow". The target branch can be selected before running.
-A successful workflow results in a new PR asking to merge the deployment artifacts into the main branch.
-
-Contracts can also be deployed and verified manually as follows.
-
 ### Deploying Contracts
 
 Choose the network and gas price in wei for the deployment.
@@ -196,3 +190,15 @@ npx hardhat decode --txhash 0xc12e5bc2ef9c116932301495738d555ea1d658977dacd6c798
 ```
 
 Note that you will be expected to have your `INFURA_KEY` exported to your environment variables.
+
+## Releases
+
+The content of this repo is published on NPM as [`@cowprotocol/contracts`](https://www.npmjs.com/package/@cowprotocol/contracts).
+
+Maintainers this repository can manually trigger a new release. The steps are as follows:
+
+1. Update the package version number in `./package.json` on branch `main`.
+
+2. On GitHub, visit the "Actions" tab, "Publish package to NPM", "Run workflow" with `main` as the target branch.
+
+Once the workflow has been executed successfully, a new NPM package version should be available as well as a new git tag named after the released version.
diff --git a/src/workflows/deploy.sh b/src/workflows/deploy.sh
deleted file mode 100644
index f4c94009..00000000
--- a/src/workflows/deploy.sh
+++ /dev/null
@@ -1,57 +0,0 @@
-#!/bin/bash
-
-set -o nounset
-set -o pipefail
-set -o errexit
-
-GIT_BRANCH="${1:-""}"
-
-fail_if_unset () {
-  VAR_NAME="$1"
-  if [[ -z "${!VAR_NAME:-""}" ]]; then
-    printf '%s not set\n' "$VAR_NAME" >&2
-    exit 1
-  fi
-}
-gwei_to_wei () {
-  GWEI="$1"
-  printf "%s000000000" "${GWEI}"
-}
-
-fail_if_unset "ETHERSCAN_API_KEY"
-fail_if_unset "INFURA_KEY"
-fail_if_unset "PK"
-
-GAS_PRICE_WEI_MAINNET="$( \
-  curl --silent "https://safe-relay.gnosis.io/api/v1/gas-station/" \
-    | jq -e --raw-output .fast \
-)"
-if ! [[ "$GAS_PRICE_WEI_MAINNET" =~ ^[1-9][0-9]{9,11}$ ]]; then
-  echo "Invalid mainnet gas price $GAS_PRICE_WEI_MAINNET (wei)" >&2
-  exit 1
-fi
-
-yarn deploy --network rinkeby --gasprice "$(gwei_to_wei 1)"
-yarn deploy --network xdai --gasprice "$(gwei_to_wei 1)"
-yarn deploy --network mainnet --gasprice "$GAS_PRICE_WEI_MAINNET"
-
-# wait for Etherscan to register the new contracts on the blockchain
-sleep 60
-
-yarn verify:etherscan --network rinkeby
-yarn verify:etherscan --network mainnet
-yarn verify:tenderly --network xdai
-
-if [ -n "$GIT_BRANCH" ]; then
-  GIT_USERNAME="GitHub Actions"
-  GIT_USEREMAIL="GitHub-Actions@GPv2-contracts"
-  if ! git config --get user.name &>/dev/null; then
-    git config user.name "$GIT_USERNAME"
-    git config user.email "$GIT_USEREMAIL"
-  fi
-
-  git checkout -b "$GIT_BRANCH"
-  git add .
-  git commit -m "Deploy latest contract version"
-  git push --set-upstream origin "$GIT_BRANCH"
-fi