diff --git a/package-lock.json b/package-lock.json
index c9201fd3..3c7c4e88 100644
--- a/package-lock.json
+++ b/package-lock.json
@@ -10,8 +10,11 @@
       "license": "MIT",
       "dependencies": {
         "@etchteam/diamond-ui": "^1.0.3",
+        "i18next": "^23.7.18",
+        "i18next-http-backend": "^2.4.2",
         "lit": "^3.1.1",
         "preact": "^10.19.3",
+        "react-i18next": "^14.0.1",
         "react-router-dom": "^6.21.3"
       },
       "devDependencies": {
@@ -1978,7 +1981,6 @@
       "version": "7.23.8",
       "resolved": "https://registry.npmjs.org/@babel/runtime/-/runtime-7.23.8.tgz",
       "integrity": "sha512-Y7KbAP984rn1VGMbGqKmBLio9V7y5Je9GvU4rQPCPinCyNfUcToxIXl06d59URp/F3LwinvODxab5N/G6qggkw==",
-      "dev": true,
       "dependencies": {
         "regenerator-runtime": "^0.14.0"
       },
@@ -9981,6 +9983,14 @@
         "typescript": ">=4"
       }
     },
+    "node_modules/cross-fetch": {
+      "version": "4.0.0",
+      "resolved": "https://registry.npmjs.org/cross-fetch/-/cross-fetch-4.0.0.tgz",
+      "integrity": "sha512-e4a5N8lVvuLgAWgnCrLr2PP0YyDOTHa9H/Rj54dirp61qXnNq46m82bRhNqIA5VccJtWBvPTFRV3TtvHUKPB1g==",
+      "dependencies": {
+        "node-fetch": "^2.6.12"
+      }
+    },
     "node_modules/cross-spawn": {
       "version": "7.0.3",
       "resolved": "https://registry.npmjs.org/cross-spawn/-/cross-spawn-7.0.3.tgz",
@@ -13443,6 +13453,14 @@
       "integrity": "sha512-3wdGidZyq5PB084XLES5TpOSRA3wjXAlIWMhum2kRcv/41Sn2emQ0dycQW4uZXLejwKvg6EsvbdlVL+FYEct7A==",
       "dev": true
     },
+    "node_modules/html-parse-stringify": {
+      "version": "3.0.1",
+      "resolved": "https://registry.npmjs.org/html-parse-stringify/-/html-parse-stringify-3.0.1.tgz",
+      "integrity": "sha512-KknJ50kTInJ7qIScF3jeaFRpMpE8/lfiTdzf/twXyPBLAGrLRTmkz3AdTnKeh40X8k9L2fdYwEp/42WGXIRGcg==",
+      "dependencies": {
+        "void-elements": "3.1.0"
+      }
+    },
     "node_modules/html-tags": {
       "version": "3.3.1",
       "resolved": "https://registry.npmjs.org/html-tags/-/html-tags-3.3.1.tgz",
@@ -13508,6 +13526,36 @@
         "url": "https://github.com/sponsors/typicode"
       }
     },
+    "node_modules/i18next": {
+      "version": "23.7.18",
+      "resolved": "https://registry.npmjs.org/i18next/-/i18next-23.7.18.tgz",
+      "integrity": "sha512-b9N2KjRCYQNlUvE1Kc83g8knyUkL5NiZQOp9BsTR/v/LXk6Fzz+doOzTg2/826XK28mCgBkYLNAtixjE58qpCw==",
+      "funding": [
+        {
+          "type": "individual",
+          "url": "https://locize.com"
+        },
+        {
+          "type": "individual",
+          "url": "https://locize.com/i18next.html"
+        },
+        {
+          "type": "individual",
+          "url": "https://www.i18next.com/how-to/faq#i18next-is-awesome.-how-can-i-support-the-project"
+        }
+      ],
+      "dependencies": {
+        "@babel/runtime": "^7.23.2"
+      }
+    },
+    "node_modules/i18next-http-backend": {
+      "version": "2.4.2",
+      "resolved": "https://registry.npmjs.org/i18next-http-backend/-/i18next-http-backend-2.4.2.tgz",
+      "integrity": "sha512-wKrgGcaFQ4EPjfzBTjzMU0rbFTYpa0S5gv9N/d8WBmWS64+IgJb7cHddMvV+tUkse7vUfco3eVs2lB+nJhPo3w==",
+      "dependencies": {
+        "cross-fetch": "4.0.0"
+      }
+    },
     "node_modules/iconv-lite": {
       "version": "0.4.24",
       "resolved": "https://registry.npmjs.org/iconv-lite/-/iconv-lite-0.4.24.tgz",
@@ -15812,7 +15860,6 @@
       "version": "2.7.0",
       "resolved": "https://registry.npmjs.org/node-fetch/-/node-fetch-2.7.0.tgz",
       "integrity": "sha512-c4FRfUm/dbcWZ7U+1Wq0AwCyFL+3nt2bEw05wfxSz+DWpWsitgmSgYmy2dQdWyKC1694ELPqMs/YzUSNozLt8A==",
-      "dev": true,
       "dependencies": {
         "whatwg-url": "^5.0.0"
       },
@@ -17175,6 +17222,27 @@
         "react": "^18.2.0"
       }
     },
+    "node_modules/react-i18next": {
+      "version": "14.0.1",
+      "resolved": "https://registry.npmjs.org/react-i18next/-/react-i18next-14.0.1.tgz",
+      "integrity": "sha512-TMV8hFismBmpMdIehoFHin/okfvgjFhp723RYgIqB4XyhDobVMyukyM3Z8wtTRmajyFMZrBl/OaaXF2P6WjUAw==",
+      "dependencies": {
+        "@babel/runtime": "^7.22.5",
+        "html-parse-stringify": "^3.0.1"
+      },
+      "peerDependencies": {
+        "i18next": ">= 23.2.3",
+        "react": ">= 16.8.0"
+      },
+      "peerDependenciesMeta": {
+        "react-dom": {
+          "optional": true
+        },
+        "react-native": {
+          "optional": true
+        }
+      }
+    },
     "node_modules/react-is": {
       "version": "16.13.1",
       "resolved": "https://registry.npmjs.org/react-is/-/react-is-16.13.1.tgz",
@@ -17439,8 +17507,7 @@
     "node_modules/regenerator-runtime": {
       "version": "0.14.1",
       "resolved": "https://registry.npmjs.org/regenerator-runtime/-/regenerator-runtime-0.14.1.tgz",
-      "integrity": "sha512-dYnhHh0nJoMfnkZs6GmmhFknAGRrLznOu5nc9ML+EJxGvrx6H7teuevqVqCuPcPK//3eDrrjQhehXVx9cnkGdw==",
-      "dev": true
+      "integrity": "sha512-dYnhHh0nJoMfnkZs6GmmhFknAGRrLznOu5nc9ML+EJxGvrx6H7teuevqVqCuPcPK//3eDrrjQhehXVx9cnkGdw=="
     },
     "node_modules/regenerator-transform": {
       "version": "0.15.2",
@@ -19185,8 +19252,7 @@
     "node_modules/tr46": {
       "version": "0.0.3",
       "resolved": "https://registry.npmjs.org/tr46/-/tr46-0.0.3.tgz",
-      "integrity": "sha512-N3WMsuqV66lT30CrXNbEjx4GEwlow3v6rr4mCcv6prnfwhS01rkgyFdjPNBYd9br7LpXV1+Emh01fHnq2Gdgrw==",
-      "dev": true
+      "integrity": "sha512-N3WMsuqV66lT30CrXNbEjx4GEwlow3v6rr4mCcv6prnfwhS01rkgyFdjPNBYd9br7LpXV1+Emh01fHnq2Gdgrw=="
     },
     "node_modules/trim-newlines": {
       "version": "4.1.1",
@@ -19773,6 +19839,14 @@
         }
       }
     },
+    "node_modules/void-elements": {
+      "version": "3.1.0",
+      "resolved": "https://registry.npmjs.org/void-elements/-/void-elements-3.1.0.tgz",
+      "integrity": "sha512-Dhxzh5HZuiHQhbvTW9AMetFfBHDMYpo23Uo9btPXgdYP+3T5S+p+jgNy7spra+veYhBP2dCSgxR/i2Y02h5/6w==",
+      "engines": {
+        "node": ">=0.10.0"
+      }
+    },
     "node_modules/vscode-json-languageservice": {
       "version": "4.2.1",
       "resolved": "https://registry.npmjs.org/vscode-json-languageservice/-/vscode-json-languageservice-4.2.1.tgz",
@@ -19844,8 +19918,7 @@
     "node_modules/webidl-conversions": {
       "version": "3.0.1",
       "resolved": "https://registry.npmjs.org/webidl-conversions/-/webidl-conversions-3.0.1.tgz",
-      "integrity": "sha512-2JAn3z8AR6rjK8Sm8orRC0h/bcl/DqL7tRPdGZ4I1CjdF+EaMLmYxBHyXuKL849eucPFhvBoxMsflfOb8kxaeQ==",
-      "dev": true
+      "integrity": "sha512-2JAn3z8AR6rjK8Sm8orRC0h/bcl/DqL7tRPdGZ4I1CjdF+EaMLmYxBHyXuKL849eucPFhvBoxMsflfOb8kxaeQ=="
     },
     "node_modules/webpack-sources": {
       "version": "3.2.3",
@@ -19866,7 +19939,6 @@
       "version": "5.0.0",
       "resolved": "https://registry.npmjs.org/whatwg-url/-/whatwg-url-5.0.0.tgz",
       "integrity": "sha512-saE57nupxk6v3HY35+jzBwYa0rKSy0XR8JSxZPwgLr7ys0IBzhGviA1/TUGJLmSVqs8pb9AnvICXEuOHLprYTw==",
-      "dev": true,
       "dependencies": {
         "tr46": "~0.0.3",
         "webidl-conversions": "^3.0.0"
diff --git a/package.json b/package.json
index a0b6dd40..402dd513 100644
--- a/package.json
+++ b/package.json
@@ -15,8 +15,11 @@
   },
   "dependencies": {
     "@etchteam/diamond-ui": "^1.0.3",
+    "i18next": "^23.7.18",
+    "i18next-http-backend": "^2.4.2",
     "lit": "^3.1.1",
     "preact": "^10.19.3",
+    "react-i18next": "^14.0.1",
     "react-router-dom": "^6.21.3"
   },
   "devDependencies": {
diff --git a/public/translations/cy.json b/public/translations/cy.json
new file mode 100644
index 00000000..49954406
--- /dev/null
+++ b/public/translations/cy.json
@@ -0,0 +1,5 @@
+{
+  "start": {
+    "title": "Dod o hyd i leoedd i ailgylchu."
+  }
+}
diff --git a/public/translations/en.json b/public/translations/en.json
new file mode 100644
index 00000000..f1c48427
--- /dev/null
+++ b/public/translations/en.json
@@ -0,0 +1,5 @@
+{
+  "start": {
+    "title": "Find places to recycle."
+  }
+}
diff --git a/src/index.tsx b/src/index.tsx
index 7209f488..bf7bc49f 100644
--- a/src/index.tsx
+++ b/src/index.tsx
@@ -2,7 +2,7 @@ import { LitElement, css } from 'lit';
 import { customElement } from 'lit/decorators.js';
 import { render as preactRender } from 'preact';
 
-import Entrypoint from './app/Entrypoint';
+import Entrypoint from './pages/Entrypoint';
 import { diamondUi } from './styles/diamond-ui';
 import { variables } from './styles/variables';
 
diff --git a/src/lib/i18n.ts b/src/lib/i18n.ts
new file mode 100644
index 00000000..c9771c96
--- /dev/null
+++ b/src/lib/i18n.ts
@@ -0,0 +1,24 @@
+import i18n from 'i18next';
+import HttpBackend, { HttpBackendOptions } from 'i18next-http-backend';
+import { initReactI18next } from 'react-i18next';
+
+i18n
+  // load translation using http -> see /public/translations
+  // https://github.com/i18next/i18next-http-backend
+  .use(HttpBackend)
+  // pass the i18n instance to react-i18next.
+  .use(initReactI18next)
+  // init i18next
+  // for all options read: https://www.i18next.com/overview/configuration-options
+  .init<HttpBackendOptions>({
+    fallbackLng: 'en',
+    debug: true,
+    backend: {
+      loadPath: '/translations/{{lng}}.json',
+    },
+    interpolation: {
+      escapeValue: false, // not needed for react as it escapes by default
+    },
+  });
+
+export default i18n;
diff --git a/src/app/404.tsx b/src/pages/404.tsx
similarity index 100%
rename from src/app/404.tsx
rename to src/pages/404.tsx
diff --git a/src/app/Entrypoint.tsx b/src/pages/Entrypoint.tsx
similarity index 66%
rename from src/app/Entrypoint.tsx
rename to src/pages/Entrypoint.tsx
index aae2011e..da778db4 100644
--- a/src/app/Entrypoint.tsx
+++ b/src/pages/Entrypoint.tsx
@@ -1,3 +1,4 @@
+import { Suspense } from 'preact/compat';
 import {
   createMemoryRouter,
   createRoutesFromElements,
@@ -5,6 +6,8 @@ import {
   RouterProvider,
 } from 'react-router-dom';
 
+import '../lib/i18n';
+
 import NotFound from './404.js';
 import StartPage from './Start.js';
 
@@ -19,7 +22,12 @@ const router = createMemoryRouter(
  * - Load up the router
  * - Setup the start page routes
  * - Lazily register sub routes
+ * - Initialise i18n (using suspense to wait for them to load in)
  */
 export default function Entrypoint() {
-  return <RouterProvider router={router} />;
+  return (
+    <Suspense fallback={<h2>loading...</h2>}>
+      <RouterProvider router={router} />
+    </Suspense>
+  );
 }
diff --git a/src/app/Start.tsx b/src/pages/Start.tsx
similarity index 85%
rename from src/app/Start.tsx
rename to src/pages/Start.tsx
index 88e71974..514f995c 100644
--- a/src/app/Start.tsx
+++ b/src/pages/Start.tsx
@@ -1,11 +1,15 @@
+import { useTranslation } from 'react-i18next';
+
 export default function StartPage() {
+  const { t } = useTranslation();
+
   return (
     <locator-layout>
       <header slot="header">
         <locator-logo>Recycling Locator</locator-logo>
       </header>
       <div slot="main">
-        <h2>Find places to recycle</h2>
+        <h2>{t('start.title')}</h2>
         <form>
           <label htmlFor="location">Where are you?</label>
           <input type="text" name="location" id="location" />