diff --git a/_examples/golang-sse/main.go b/_examples/golang-sse/main.go
index 113b120c..0ec190b4 100644
--- a/_examples/golang-sse/main.go
+++ b/_examples/golang-sse/main.go
@@ -59,7 +59,8 @@ func router() http.Handler {
 		w.Write([]byte("."))
 	})
 
-	webrpcHandler := proto.NewChatServer(&ChatServer{})
+	rpc := NewChatServer()
+	webrpcHandler := proto.NewChatServer(rpc)
 	r.Handle("/*", webrpcHandler)
 
 	return r
diff --git a/_examples/golang-sse/rpc.go b/_examples/golang-sse/rpc.go
index 73bc3e82..08d50ba4 100644
--- a/_examples/golang-sse/rpc.go
+++ b/_examples/golang-sse/rpc.go
@@ -3,25 +3,52 @@ package main
 import (
 	"context"
 	"fmt"
+	"log/slog"
 	"math/rand"
-	"time"
+	"sync"
 
 	"github.com/webrpc/webrpc/_example/golang-sse/proto"
 )
 
 type ChatServer struct {
+	mu            sync.Mutex
+	lastId        uint64
+	subscriptions map[uint64]chan *proto.Message
+}
+
+func NewChatServer() *ChatServer {
+	return &ChatServer{
+		subscriptions: map[uint64]chan *proto.Message{},
+	}
 }
 
 func (s *ChatServer) SendMessage(ctx context.Context, authorName string, text string) error {
+	msg := &proto.Message{
+		Id:         uint64(rand.Uint64()),
+		AuthorName: authorName,
+		Text:       text,
+	}
+
+	slog.Info("broadcasting message",
+		"author", msg.AuthorName,
+		"text", msg.Text,
+		"subscribers", len(s.subscriptions),
+	)
+	for _, sub := range s.subscriptions {
+		sub := sub
+		go func() {
+			sub <- msg
+		}()
+	}
+
 	return nil
 }
 
 func (s *ChatServer) SubscribeMessages(ctx context.Context, serverTimeoutSec int, stream proto.SubscribeMessagesStreamWriter) error {
-	if serverTimeoutSec > 0 {
-		ctx, _ = context.WithTimeout(ctx, time.Duration(serverTimeoutSec)*time.Second)
-	}
+	msgs := make(chan *proto.Message, 10)
+	defer s.unsubscribe(s.subscribe(msgs))
 
-	for i := 0; i < 10; i++ {
+	for {
 		select {
 		case <-ctx.Done():
 			switch err := ctx.Err(); err {
@@ -31,20 +58,28 @@ func (s *ChatServer) SubscribeMessages(ctx context.Context, serverTimeoutSec int
 				return proto.ErrConnectionTooLong.WithCause(fmt.Errorf("timed out after %vs", serverTimeoutSec))
 			}
 
-		case <-time.After(time.Duration(rand.Intn(1000)) * time.Millisecond):
-			// Simulate work. Delay each message by 0-1000ms.
+		case msg := <-msgs:
+			if err := stream.Write(msg); err != nil {
+				return err
+			}
 		}
+	}
+}
 
-		msg := &proto.Message{
-			Id:         rand.Uint64(),
-			AuthorName: "Alice",
-			Text:       fmt.Sprintf("Message %v", i),
-		}
+func (s *ChatServer) subscribe(c chan *proto.Message) uint64 {
+	s.mu.Lock()
+	defer s.mu.Unlock()
 
-		if err := stream.Write(msg); err != nil {
-			return err
-		}
-	}
+	id := s.lastId
+	s.subscriptions[id] = c
+	s.lastId++
 
-	return nil
+	return id
+}
+
+func (s *ChatServer) unsubscribe(subscriptionId uint64) {
+	s.mu.Lock()
+	defer s.mu.Unlock()
+
+	delete(s.subscriptions, subscriptionId)
 }