diff --git a/pkg/image/bootc_disk.go b/pkg/image/bootc_disk.go
index 2c277a027a..f8010c3e7f 100644
--- a/pkg/image/bootc_disk.go
+++ b/pkg/image/bootc_disk.go
@@ -19,14 +19,16 @@ type BootcDiskImage struct {
 	Platform       platform.Platform
 	PartitionTable *disk.PartitionTable
 
-	// This is a bit of a lie, only root and it's ssh key is supported
-	// today because that is all that bootc gives us by default but
-	// that will most likely change over time.
-	Users []users.User
-
 	Filename string
 
 	ContainerSource *container.SourceSpec
+
+	// Customizations
+	KernelOptionsAppend []string
+	// "Users" is a bit of a lie, only root and it's ssh key is
+	// supported today because that is all that bootc gives us by
+	// default but that will most likely change over time.
+	Users []users.User
 }
 
 func NewBootcDiskImage(container container.SourceSpec) *BootcDiskImage {
@@ -53,6 +55,7 @@ func (img *BootcDiskImage) InstantiateManifestFromContainers(m *manifest.Manifes
 	baseImage := manifest.NewRawBootcImage(buildPipeline, containers, img.Platform)
 	baseImage.PartitionTable = img.PartitionTable
 	baseImage.Users = img.Users
+	baseImage.KernelOptionsAppend = img.KernelOptionsAppend
 
 	// In BIB, we export multiple images from the same pipeline so we use the
 	// filename as the basename for each export and set the extensions based on
diff --git a/pkg/image/bootc_disk_test.go b/pkg/image/bootc_disk_test.go
index 92c8a33e68..9301d17556 100644
--- a/pkg/image/bootc_disk_test.go
+++ b/pkg/image/bootc_disk_test.go
@@ -38,6 +38,8 @@ func makeFakeDigest(t *testing.T) string {
 type bootcDiskImageTestOpts struct {
 	ImageFormat platform.ImageFormat
 	BIOS        bool
+
+	KernelOptionsAppend []string
 }
 
 func makeFakePlatform(opts *bootcDiskImageTestOpts) platform.Platform {
@@ -67,6 +69,7 @@ func makeBootcDiskImageOsbuildManifest(t *testing.T, opts *bootcDiskImageTestOpt
 	require.NotNil(t, img)
 	img.Platform = makeFakePlatform(opts)
 	img.PartitionTable = testdisk.MakeFakePartitionTable("/", "/boot", "/boot/efi")
+	img.KernelOptionsAppend = opts.KernelOptionsAppend
 
 	m := &manifest.Manifest{}
 	runi := &runner.Fedora{}
@@ -129,7 +132,10 @@ func TestBootcDiskImageInstantiateVmdk(t *testing.T) {
 }
 
 func TestBootcDiskImageUsesBootcInstallToFs(t *testing.T) {
-	osbuildManifest := makeBootcDiskImageOsbuildManifest(t, nil)
+	opts := &bootcDiskImageTestOpts{
+		KernelOptionsAppend: []string{"karg1", "karg2"},
+	}
+	osbuildManifest := makeBootcDiskImageOsbuildManifest(t, opts)
 
 	// check that bootc.install-to-filesystem is part of the "image" pipeline
 	imagePipeline := findPipelineFromOsbuildManifest(t, osbuildManifest, "image")
@@ -147,6 +153,10 @@ func TestBootcDiskImageUsesBootcInstallToFs(t *testing.T) {
 		"filename": "fake-disk.raw",
 	}
 	assert.Equal(t, expectedDiskOpts, devicesDiskOpts)
+
+	// ensure options got passed
+	bootcOpts := bootcStage["options"].(map[string]interface{})
+	assert.Equal(t, []interface{}{"karg1", "karg2"}, bootcOpts["kernel-args"])
 }
 
 func TestBootcDiskImageExportPipelines(t *testing.T) {
diff --git a/pkg/manifest/raw_bootc.go b/pkg/manifest/raw_bootc.go
index a519701607..4209a1e4cc 100644
--- a/pkg/manifest/raw_bootc.go
+++ b/pkg/manifest/raw_bootc.go
@@ -29,6 +29,7 @@ type RawBootcImage struct {
 	// with the image itself
 	PartitionTable *disk.PartitionTable
 
+	KernelOptionsAppend []string
 	// This is a bit of a lie, only root and it's ssh key is supported
 	// today because that is all that bootc gives us by default.
 	Users []users.User
@@ -98,7 +99,9 @@ func (p *RawBootcImage) serialize() osbuild.Pipeline {
 	if len(p.containerSpecs) != 1 {
 		panic(fmt.Errorf("expected a single container input got %v", p.containerSpecs))
 	}
-	opts := &osbuild.BootcInstallToFilesystemOptions{}
+	opts := &osbuild.BootcInstallToFilesystemOptions{
+		Kargs: p.KernelOptionsAppend,
+	}
 	if len(p.Users) == 1 && p.Users[0].Key != nil {
 		opts.RootSSHAuthorizedKeys = []string{*p.Users[0].Key}
 	}
diff --git a/pkg/manifest/raw_bootc_test.go b/pkg/manifest/raw_bootc_test.go
index c69cd8f15a..d144654ebb 100644
--- a/pkg/manifest/raw_bootc_test.go
+++ b/pkg/manifest/raw_bootc_test.go
@@ -49,6 +49,7 @@ func TestRawBootcImageSerialize(t *testing.T) {
 	rawBootcPipeline := manifest.NewRawBootcImage(build, nil, nil)
 	rawBootcPipeline.PartitionTable = testdisk.MakeFakePartitionTable("/", "/boot", "/boot/efi")
 	rawBootcPipeline.Users = []users.User{{Name: "root", Key: common.ToPtr("some-ssh-key")}}
+	rawBootcPipeline.KernelOptionsAppend = []string{"karg1", "karg2"}
 
 	rawBootcPipeline.SerializeStart(nil, []container.Spec{{Source: "foo"}}, nil)
 	imagePipeline := rawBootcPipeline.Serialize()
@@ -58,6 +59,7 @@ func TestRawBootcImageSerialize(t *testing.T) {
 	require.NotNil(t, bootcInst)
 	opts := bootcInst.Options.(*osbuild.BootcInstallToFilesystemOptions)
 	assert.Equal(t, []string{"some-ssh-key"}, opts.RootSSHAuthorizedKeys)
+	assert.Equal(t, []string{"karg1", "karg2"}, opts.Kargs)
 }
 
 func TestRawBootcImageSerializeMountsValidated(t *testing.T) {