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About

This is Profiles library project to create user features from Shopify event stream tables created using Rudderstack SDK

Inputs

Raw Tables

name table path
rsIdentifies IDENTIFIES RUDDERSTACK_TEST_DB.DATA_APPS_SIMULATED_SHOPIFY.IDENTIFIES
rsTracks TRACKS RUDDERSTACK_TEST_DB.DATA_APPS_SIMULATED_SHOPIFY.TRACKS
rsPages PAGES RUDDERSTACK_TEST_DB.DATA_APPS_SIMULATED_SHOPIFY.PAGES
rsOrderCreated ORDER_CREATED RUDDERSTACK_TEST_DB.DATA_APPS_SIMULATED_SHOPIFY.ORDER_CREATED
rsOrderCancelled ORDER_CANCELLED RUDDERSTACK_TEST_DB.DATA_APPS_SIMULATED_SHOPIFY.ORDER_CANCELLED
rsCartUpdate CART_UPDATE RUDDERSTACK_TEST_DB.DATA_APPS_SIMULATED_SHOPIFY.CART_UPDATE
rsCartCreate CART_CREATE RUDDERSTACK_TEST_DB.DATA_APPS_SIMULATED_SHOPIFY.CART_CREATE

SQL Models

name
rsSessionTable
rsItemsPurchasedEverSku
rsItemsPurchasedEverCte
rsItemsPurchasedEver
rsOrderCreatedOrderCancelled
rsCartLineItems
rsLastCartStatus

Identity Stitching

user identities

name exclusions sourced_from
user_id ["rsIdentifies:user_id","rsTracks:user_id","rsPages:user_id","rsOrderCreated:user_id","rsOrderCancelled:user_id"]
cart_token []
anonymous_id unknown, NaN ["rsIdentifies:anonymous_id","rsTracks:anonymous_id","rsPages:anonymous_id","rsOrderCreated:anonymous_id","rsOrderCancelled:anonymous_id","rsCartUpdate:anonymous_id","rsCartCreate:anonymous_id"]
email [email protected] ["rsIdentifies:lower(email)"]

session identities

name exclusions sourced_from
session_id ["rsPages:concat(coalesce(anonymous_id, 'null'), coalesce(to_char(context_session_id), 'null'))"]
session_main_id []

Features

session features

Feature Computed From Description
anonymous_id rsPages
session_end_time rsPages
session_length
session_start_time rsPages
user_id rsPages

user features

Feature Computed From Description
active_days_in_past_365_days rsSessionTable out of 365 days, how many days have recorded an event till date including todays date
active_days_in_past_7_days rsSessionTable out of 7 days, how many days have recorded an event till date including today
avg_session_length_in_sec_365_days rsSessionTable Average session length (in seconds) of all the user sessions that started in last 365 days
avg_session_length_in_sec_last_week rsSessionTable Average session length (in seconds) of all the user sessions that started in last 7 days
avg_session_length_in_sec_overall rsSessionTable Average session length (in seconds) of all the user sessions till date.
avg_transaction_value rsOrderCreated Total price in each transaction/Total number of transactions.
avg_units_per_transaction rsOrderCreated It shows the average units purchased in each transaction. (Total units in each transaction/Total transactions). Includes only those transactions where the total price (from column current_total_price) is greater than zero. So, the feature exclude transactions with 100% off, replacement products etc that may result in the total_price being equal to zero.
campaign_sources rsIdentifies
carts_in_past_1_days rsCartUpdate A cart id is created for events such as create_cart,update_cart. This coln specifies how many cart ids were created in the past 1 days
carts_in_past_365_days rsCartUpdate A cart id is created for events such as create_cart,update_cart. This coln specifies how many cart ids were created in the past 365 days
carts_in_past_7_days rsCartUpdate A cart id is created for events such as create_cart,update_cart. This coln specifies how many cart ids were created in the past 7 days
country rsIdentifies
currency rsIdentifies
days_since_account_creation rsIdentifies
days_since_first_purchase Number of days since the user purchased the first product
days_since_last_cart_add Number of days since the user has added a product to cart
days_since_last_purchase Number of days since the user purchased the latest product
days_since_last_seen
device_manufacturer rsIdentifies
device_name rsIdentifies
device_type rsIdentifies
first_name rsIdentifies
first_seen_date rsSessionTable The first date on which an event has been recorded by the user
gross_amt_spent_in_past rsOrderCreatedOrderCancelled Total value of products purchased till date.
has_credit_card rsOrderCreated If the user has a credit card.
has_mobile_app rsIdentifies
highest_transaction_value rsOrderCreated Of all the transactions done by the user, this features contains the highest transaction value.
is_active_on_website rsIdentifies
is_churned_7_days it specifies if there is any activity observed in the last n days. It is dependent on days_since_last_seen
items_purchased_ever rsItemsPurchasedEver The list of unique products bought by the user.
last_cart_status rsOrderCreatedOrderCancelled Status of latest cart whether it is fulfilled or paid or abandoned
last_cart_value_in_dollars rsCartLineItems The value of products added in the latest cart.
last_name rsIdentifies
last_seen_date rsSessionTable The latest date on which an event has been recorded by the user
last_transaction_value rsOrderCreated The total value of products that are part of the last transaction.
median_transaction_value rsOrderCreated Median value of total price of all the transactions
net_amt_spent_in_past rsOrderCreatedOrderCancelled Net amount i.e. sales-refund spent by the user to date.
net_amt_spent_in_past_1_days rsOrderCreatedOrderCancelled Net amount i.e. sales-refund spent by the user in last 1 day.
net_amt_spent_in_past_365_days rsOrderCreatedOrderCancelled Net amount i.e. sales-refund spent by the user in last 365 days.
net_amt_spent_in_past_90_days rsOrderCreatedOrderCancelled Net amount i.e. sales-refund spent by the user in last 90 days.
products_added_in_past_1_days rsCartLineItems List of products added to cart by the user in last 1 days. (array with list of all product ids). It includes all purchased products plus current active cart.
products_added_in_past_365_days rsCartLineItems List of products added to cart by the user in last 365 days. (array with list of all product ids). It includes all purchased products plus current active cart.
products_added_in_past_7_days rsCartLineItems List of products added to cart by the user in last 7 days. (array with list of all product ids). It includes all purchased products plus current active cart.
refund_count rsOrderCancelled The total number of times an order has been cancelled by a user and has been refunded
state rsIdentifies
total_carts rsCartUpdate Total carts created by the user till date.
total_products_added rsCartLineItems Total products added to cart till date. (array with list of all product ids). It includes all purchased products plus current active cart.
total_refund rsOrderCancelled Total refund for a particular user to date.
total_refund_in_past_1_days rsOrderCancelled Total refund for a particular user in last 1 day
total_refund_in_past_7_days rsOrderCancelled Total refund for a particular user in last 1 day
total_sessions_365_days rsSessionTable total number of sessions over last 365 days.
total_sessions_90_days rsSessionTable total number of sessions over last 90 days.
total_sessions_last_week rsSessionTable total number of sessions over last 7 days.
total_sessions_till_date rsSessionTable Total individual sessions created till date.
total_transactions rsOrderCreated Total number of transactions done by the user
transactions_in_past_1_days rsOrderCreatedOrderCancelled Number of transactions in last 1 day
transactions_in_past_365_days rsOrderCreatedOrderCancelled Number of transactions in last 365 day
transactions_in_past_90_days rsOrderCreatedOrderCancelled Number of transactions in last 90 day