Include a description of the market you would like to disrupt...
- Who are the main players in this industry? (people, large companies, startups, etc)
- What are the main problems you are trying to solve?
- Who are the main users in this market?
- What is the opportunity cost of not implementing in this sector right now?
- How will you disrupt this market?
- Important: How does your team's expertise align with this market/opportunity. What expertise is your team missing?