Merge pull request #34 from techstartucalgary/ben/demo2

Updated demo 2 docs

src/projects/demos/2/README.md

@@ -1,4 +1,85 @@
 # Demo & Pitch Night 2
-## Early-Mid February 2024
 
-Coming soon...
+## 29 February 2024
+
+## Objectives
+
+Share your progress with the club, get feedback from industry guests, and practice your public speaking and pitching.
+
+This is a pitch and demo, you are selling your product to investors.
+
+## Quick Info
+
+### Start Time: 6pm sharp
+
+### Time Limit: 10 minutes
+
+### Dress Code: Business Casual
+
+## What to do
+
+Keep the focus on the product.
+Demo your product live, if it's deployed that's even better but localhost is okay.
+Have a pre-recorded demo *as a backup*, in case things go wrong.
+
+## What not to do
+
+Don't show any code.
+Don't talk about your challenges and wins.
+
+## Suggested talking points
+
+These are just suggestions and not at all mandatory, but may help get you started.
+
+### General
+
+- Talk about the problem space & your solution (create a story around it)
+- Introduce team members
+- Talk about features (MVP)
+- Roadmap of what you'll do next (adding x feature, finalizing for launch, etc.)
+
+### Strategy
+
+- STP Analysis
+- Exploring monetization and revenue models
+- Income & Expenditure forecasts in the real world
+- Unique Value Proposition, Problem Statement & Branding (collaborate with design team)
+- Market size research, figure out Total Addressable Market, Serviceable Addressable
+- Competition Research
+
+### Design
+
+- Create a user persona (based on your user research) to explore the problem space - (collaborate with strategists)
+- How has user research driven your decision on what to include in your MVP features? List some of the features.
+- Show your high-fidelity designs / technical demo
+
+### Development
+
+- *Quick* overview of tech stack, showing off tech's best feature
+  - (e.g. *we're using NextJS hosted on Vercel because it lets us rapidly deploy changes to our users*)
+- How are you deploying your app?
+- Launch plans
+- Would you like to be on the App Store, etc?
+- Show a functional demo
+
+## Milestones
+
+These [milestones](https://docs.techstartucalgary.com/projects/roadmap/index.html#step-1---start-with-milestones) will give you a rough idea of where you should be by the demo, they are not requirements.
+
+### Strategy
+
+- Everything money related figured out
+  - business model
+  - revenue forecasts
+  - expenses
+
+### Design
+
+- Usability testing on prototype is complete
+- High-fidelity designs are complete
+- Final designs are handed off to development
+
+### Development
+
+- Front-end and back-end connected
+- Deployed to cloud providers (AWS, Vercel, etc.)

src/projects/demos/README.md

@@ -5,23 +5,25 @@ at the end of each academic year.
 At this event, people from different industries and backgrounds
 come and give us feedback on the projects.
 
-This is also a great opportunity for you as a professional and us 
+This is also a great opportunity for you as a professional and us
 as a club to connect and network with different companies.
 
 It's important to remember that as an entrepreneurial club, you will
-also be pitching your ideas to potential investors, so your hard work 
+also be pitching your ideas to potential investors, so your hard work
 on the business strategy will be on display here. Pitching your start-up
-in a convincing manner is a critical skill, so we also give you the opportunity to 
-practice this. 
+in a convincing manner is a critical skill, so we also give you the opportunity to
+practice this.
 
-This year's showcase is scheduled for **April 27th, 2023**.
-To prepare for this, we want each team to demo and pitch their project to 
-the club before the showcase. This will help you get experience and valuable 
+This year's showcase is scheduled for **April 27th, 2024**.
+To prepare for this, we want each team to demo and pitch their project to
+the club before the showcase. This will help you get experience and valuable
 feedback from fellow project teams, execs, and our partners in industry.
 
-# Dates to Remember
-| Date                    |          Event | Audience|
-|-------------------------|---------------:|--------:| 
-| 30 November 2023        |         Demo & Pitch Night 1 | Project Teams & Execs |
-| Early-mid February 2024 |         Demo & Pitch Night 2 |  TBD    |
-| Early April             |         Demo & Pitch Night 3 | TBD     |
+## Dates to Remember
+
+| Date             |                Event |                     Audience |                   Location |
+|------------------|---------------------:|-----------------------------:|---------------------------:|
+| 30 November 2023 | Demo & Pitch Night 1 | Project Teams & Execs        |                    ENC 201 |
+| 29 February 2024 | Demo & Pitch Night 2 | Tech Start & Industry Guests |                    ENC 201 |
+| Early April      | Demo & Pitch Night 3 | TBD                          |                        TBD |
+| 27 April 2024    | Final Showcase       | Open to the Public           | Hunter Hub Collision Space |