Apply suggestions from code review

Co-authored-by: Travis Carden <[email protected]>

README.md

@@ -19,15 +19,15 @@ Acquia Coding Standards for PHP includes a selection of sniffs from the followin
 
 ## Rulesets
 
-Rules are split into rulesets according to the project *framework* and *visibility*:
+Rules are split into rulesets according to the project *framework* and *audience*:
 
-* Projects (e.g., Drupal modules) targeting the Drupal community should adopt a *Drupal* ruleset. All others should adopt a general *PHP* ruleset.
+* Projects targeting the Drupal community, e.g., Drupal modules, should adopt a *Drupal* ruleset. All others should adopt a (more generalized) *PHP* ruleset.
 * Public projects (e.g., open-source Drupal modules) should adopt a *non-strict* ruleset to facilitate external collaboration. All others should adopt a more opinionated *internal* ruleset.
 
 There are four permutations of these guidelines, leading to four rulesets to choose from:
 
 * [AcquiaPHP](src/Standards/AcquiaPHP/ruleset.xml) is based on PSR-12 and is intended for use on all public non-Drupal projects.
-* [AcquiaPHPStrict](src/Standards/AcquiaPHPStrict/ruleset.xml) is based on AcquiaPHP and adds additional more opinionated standards. It is intended for use on all internal non-Drupal projects.
+* [AcquiaPHPStrict](src/Standards/AcquiaPHPStrict/ruleset.xml) is based on AcquiaPHP and adds additional, more opinionated standards. It is intended for use on all internal, non-Drupal projects.
 * [AcquiaDrupal](src/Standards/AcquiaDrupal/ruleset.xml) is based on the Drupal coding standard and is intended for use on all public Drupal projects.
 * [AcquiaDrupalStrict](src/Standards/AcquiaDrupalStrict/ruleset.xml) is based on AcquiaDrupal and adds the more opinionated DrupalPractice standard. It is intended for use on all internal Drupal projects.