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The company is trying to decide whether to focus its efforts on its mobile app experience or its website. We will use linear regression to predict whether mobile app or the website is crucial to focus on.

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project_ecommerce

An Ecommerce company based in New York City sells clothing online but they also have in-store style and clothing advice sessions. Customers come in to the store, have sessions/meetings with a personal stylist, then they can go home and order either on a mobile app or website for the clothes they want. The company is trying to decide whether to focus their efforts on their mobile app experience or their website. SInce the data requires email and addresses of the customers, therefore Data used in this project is artificially generated. We'll work with the Ecommerce Customers csv file from the company. It has Customer info, suchas Email, Address, and their color Avatar. Then it also has numerical value columns:

  • Avg. Session Length: Average session of in-store style advice sessions.
  • Time on App: Average time spent on App in minutes
  • Time on Website: Average time spent on Website in minutes
  • Length of Membership: How many years the customer has been a member.

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The company is trying to decide whether to focus its efforts on its mobile app experience or its website. We will use linear regression to predict whether mobile app or the website is crucial to focus on.

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